Bosch UBK Benefits
The many diverse systems, products and services are divided into three core devisions, resulting in three core business segments:
propulsion system = clean & efficient
safety systems = safety
comfort system = comfort
In external communication, the UKB does not present itself as a separate division, but assigns it’s products and topics to one of the preceding user groups. We developed the key visuals for the three user groups, including the setting and implementation in the relevant areas.